What does sober curious mean? It means getting curious about when and why you drink, and then choosing for yourself instead of on autopilot. That’s it. There’s […]

Can a Halloween mocktail be more than orange soda with a gummy worm in it? Yes, if you build it like a real drink first and make […]

What is Sober October, and how do you do it without skipping every plan on your calendar? It’s a month off alcohol (or a lighter month), not […]

Can a zero-proof cocktail actually taste like the drink it’s replacing? With the right bottle behind it, yes. The non-alcoholic spirit category has gotten good enough that […]

Is non-alcoholic beer finally good? Yes, and it stopped being a punchline a while ago. The current crop of N/A beer tastes like beer because most of […]

You don’t need a bar cart, a torch, or a bottle of anything to make a genuinely good drink. Every alcohol-free recipe below uses 3 to 5 […]

The Great Buzzless Beer Renaissance Let’s be honest: for years, non-alcoholic beer tasted like someone whispered “lager” into a glass of seltzer. It was thin, weirdly sweet, […]

The Great Grape Redemption There was a time when “non-alcoholic wine” meant a bottle of sugar-water masquerading as Merlot — the kind of drink that made you […]

Introductions to the Mocktail Moment Raise your glass—well, maybe raise your mocktail—because the sober-curious crowd is flocking to the bar cart. From sleek cans of Seedlip to […]